Watch: Dylan Graves// The Bono - 7 Ghosts - Explained
Though he's moved on from his 'Weird Waves' franchise, Dylan Graves has stuck with the same schtick - say that seven times speedily.
During recent videos, he's visited Surf Lakes in Yeppoon and surfed the wake of the North Straddie ferry. This entry is far more exotic, with Graves flying to Sumatra and surfing the Kampar River that runs to Sumatra's east coast, into the Strait of Malacca.
Even if you're unfamiliar with the Kampar River, chances are you've seen the tidal bore it produces. Locally called the 7 Ghosts, it shot to fame in 2011 when Rip Curl shot a Search video there.
This could very easily be a bog standard content creation video: catchy name, Photoshopped breakout image to capture eyeballs in YouTube, then hope you've monetised it correctly.
Graves rises above the ordinary by actually doing research, connecting with the right people, locals and pioneers, and piecing together a clip that's both informative and entertaining.