Five years on, the Wozzle identifies itself more as Media Company first, Competitive Surfing Organisation next, with grinning former X-Factor contestant Logan perched atop it.
The large north-west swell that graced the Hawaiian Islands a few weeks back eventually made landfall in South America.
We see glimpses of Matt Meola in short clips here and there, but this 12 minute long piece tops them all.
In the box is a green sea turtle, or maybe a hawksbill. It is a rather young one; maybe 7 years old with a few barnacles on its carapace.
Ryan Williams is one of the quiet achievers of the surf photography discipline.