I would have to say that this chap is absolutely, positively spot-on.
Seems to be rehashing old news though. As we're on the cusp of the ZoSea era, it would have been worth delving into what the new ASP might do to overcome the hurdles of previous decades. Because they're gonna need to completely reinvent things if they're to achieve broadcast audience numbers on par with other mainstream sports.
Sure, I agree it's rehashing old news but it really is only old news to those that take an interest in surfing.
Knox is the author of 'The Life'. He's uniquely placed as an observer/commentator of the surfing mileu.