zenagain, Tue 11 Nov 2014 04:09

Ka-ching!


saltmotion, Tue 11 Nov 2014 05:08

If you know that Frankie had a circulation of 60, 000 do you know what Surfing Life and White Horses were printing?


kerry1, Tue 11 Nov 2014 08:01

How many surfers really care???


stunet, Tue 11 Nov 2014 08:46

The 60K figure came from frankie's media kit but we've got no way of knowing what SL and White Horses are printing, or any other Australian surf title, as they don't get audited. Safe to say it's a fair way short of 60K.



stunet, Tue 11 Nov 2014 08:48

Clearly you care Kerry. I mean anyone who uses three question marks to make a point must care.



kerry1, Tue 11 Nov 2014 08:55

???????? You could be right! Love white Horses!!! 100% don't care for The Advertising Journal Surfing World.


stunet, Tue 11 Nov 2014 09:02

I'm right there with you RE White Horses. Feels like Gra is onto a good thing, long may it run.



kerry1, Tue 11 Nov 2014 09:51

When it first came out I caught Issue 2 in 2012 with Peter Mendia surfing Chile. Have not looked back. It has the feel of real grass root surfing taking you to some place the photos make you feel your are there. Top Notch Mag alright!!! the best thing about that issue is it has my shaper Mitchell Rae of Outer Islands in it with his favourite boards of yester year and current. Been riding his boards for over 26 years now. Hooked.


Tom Woods, Tue 11 Nov 2014 19:34

White Horses is the best thing that happened in surf print media for a good while. I actually did the photos and interview with Mitchell Rae for that issue Kerry and it was great afternoon talking surfboards and surf stories, these sort of characters need to get a better run in the surf mags.
www.stsurfimages.com


gra, Wed 12 Nov 2014 03:07

Hey thanks so much for the kind words about the horse. Unprompted feedback is always good to get. Happy for legit criticism to come this way too of course. Cheers.


Blowin, Wed 12 Nov 2014 04:08

Well done Mr Morrison.

There was some awesome issues of Australia's Surfing Life also . I particularly enjoyed Derek Reilly 's time at the helm.

Thanks for the good times.


blasphemy-rottmouth, Wed 12 Nov 2014 06:54

First thought: Great, more words by nitwits trying to describe surfing using every thesaurus and exestintial writer in history as a gently prodded plagiarism kpt in business for a few more hours.

Second, You can easily find Morrison Media's distribution online within about two minutes... and their subscriber rate, one can only imagie their concocted bullshit:

http://www.morrisonmedia.com.au/press-room


blasphemy-rottmouth, Wed 12 Nov 2014 06:57

Third, you can also look at comparables. Like Surfer Magazaine, the Holy Grail of surfing print...

http://www.surfermag.com/media-kit/

Not quite the numbers Paul Speaker would be ejaculating in a Press Release even though the numbers are *juiced.


blasphemy-rottmouth, Wed 12 Nov 2014 07:02

Last, perhaps the bst visual description of the pretentious uberstank of White Horses juxtaposed with the over the counter stereotypical racist, non-thought, drivethru's for whatever sells whatever piece of shit called Surfing Life.

http://youtu.be/zff9hVH3ptY

All praises be to Chas Smith... whose tongue is sharper than any two edged sword.


Shatner'sBassoon, Wed 12 Nov 2014 07:50

Fifth, plead it...

part of the prob, Rottwang? or white horse sage-rider?


blasphemy-rottmouth, Wed 12 Nov 2014 08:21

George Tekei would like a word with you. So loob your lips. Mine are sealed. My existing "stint" is over. Have fun talking to everyone.


the-roller, Fri 14 Nov 2014 00:58

You know you’re a lib/prog when you go around on message boards telling people IQ is not important compared to EQ.

Liquidity is strong, cash flow ever more so, so it's not surprising to see highly motivated people given the opportunity to monetize the hard work and dedication they have put into their product and or service.

And there will always be those wrong way "bongtrarian" who continue to live the life of a wrong dong sliver.

Papa rott, ... Get well soon!


camboboog, Fri 14 Nov 2014 14:17

Regardless of the back-slapping/back-stabbing that is indoctrinated in surf media, the fact that the print form has any relevance is surprising.

Can anyone realistically see themselves purchasing a monthly print surf magazine in 10 years time?



mowgli, Mon 24 Nov 2014 09:11

I love White Horses. It's the only one I buy nowadays. Was getting Foam Symmetry for a touch but didn't feel I was getting the bang for my buck. I love photo spreads (the missus loves turning them into paintings) in Horsies but more so all those short stories/letters that people submit (or I assume they do). I love reading stories about people in the world of surfing/the ocean-going-realm that aren't the-hottest-young-gun-crop-on-some-jaunt-to-perfect-waves-on-luxury-boats. Keep up the good work.

And good on the owner/owners of Morrison Media for cashing in their chips and getting some good bank in return for their hard work and persistence. Those who hate on such things are just envious they're not in the same position. There's no other way it could be believably spun. I just hope it doesn't impact the quality at Horsies!


gra, Mon 24 Nov 2014 23:19

Hey Mowgli. thanks for the encouragement about the horse mate. From what I can tell about 'em, the new owners are smart enough to leave us pretty much alone to do our job. The quality of the horse won't change, and hearing that crew like yourself dig it only makes me more amped to keep trying to make it as valuable & non-disposable as possible. cheers.


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